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SEO (Search Engine Optimization) is the process of making a website easily discoverable, crawlable and categorized. It's all about helping your customers find your business among thousands of other businesses.
In this video we covered the following topics:
1. How does SEO work?
2. What is on-page SEO
3. What is off-page SEO
4. How to improve SERP (Search Engine Result Page) ranking
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