Usability Testing: The Benefits and How to Get Started

Usability Testing: The Benefits and How to Get Started

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Usability Testing: The Benefits and How to Get Started
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Usability testing is about getting real people to interact with a website, app, or other product you've built and observing their behavior and reactions to it. This can mean anything from watching Hotjar session recordings to renting a lab with eye-tracking equipment.

The more you focus on putting yourself in the shoes of your users during your usability testing, the better you will see the connections. Learn more about the different usability testing methods and how you can get started right away using Hotjar session recordings: https://htjr.io/lrg

00:00 The benefits of usability testing and how to get started
00:38 Validating your prototype
00:55 Creating a better user experience
01:10 Illuminate further data points
01:30 Developing compassion for your customers
01:54 Approval for change received
02:11 How to get started

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