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Videos are becoming an integral part of marketing strategies. In this video, we'll show you the core concepts of video marketing, how to map videos to each stage of the buyer's journey, and how to use social media to distribute your videos. Learn these essential video marketing tips to approach video creation strategically and unlock the true lead generation potential of your videos!
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LINKS & RESOURCES
Video marketing tips: https://link.jotform.com/Jg94cZ9Sbw
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Learn more on the Jotform blog: https://link.jotform.com/BeN5PwSwPx
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ABOUT JOTFORM
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#videomarketingtips #marketingstrategies #videomarketing
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00:00 Introduction
00:24 Tips for video marketing
00:55 Important marketing concepts and terms
01:07 Call-to-action (CTA) or forms
01:26 But why should you limit it to written content?
01:45 Brand affinity via video
02:09 Youtube keeps viewers engaged
02:25 Create a website
02:42 Video analysis
03:23 Video heatmap
03:52 Buyer journey
04:13 (1) Consciousness phase
04:44 (2) Consideration
05:15 (3) Decision
05:59 What role does social media play in this?
07:20 Summary
08:14 Subscribe to Jotform

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