There's no denying it. Social media, real-time news cycles, and mobile technologies have changed the landscape of crisis management. These changes include: increased stakeholder expectations for two-way communication and transparency in a crisis; the increasing speed at which organizations must respond and communicate when a crisis occurs; the fact that it's increasingly difficult for you to stay ahead of the story and position your organization as the narrator of its own crisis.

But whether we like it or not, this is the reality of crisis today. And successful crisis management depends on your team's ability to handle the real-time challenges of the digital landscape while managing the actual crisis in real time.

So if this is the reality of crisis today, how can you equip your team with the skills, mindset and tools to make these realities and challenges work for your business, not against it? In other words, what is the secret to successful crisis management in the 21st century?

This is the topic of Melissa Agnes' TEDx talk, which she gave in LA in 2015. In this 18-minute presentation, Melissa discusses the impact of the digital landscape on crisis management and reveals THE secret of successful crisis management in the 21st century.

About Melissa Agnes:

Melissa Agnes, President and Co-Founder of Agnes Day Inc., has built an international reputation in crisis management, planning and training by helping global brands and government agencies prevent and manage a wide range of problems and crises. Her clients include government agencies, cities and municipalities, healthcare organizations, energy companies, global nonprofits, financial organizations, the public and private sectors, and many others.

Melissa is an internationally sought-after speaker on crisis management. Fluent in English and French, she has spoken to organizations and audiences including NATO, Ministries of Foreign Affairs, Ministries of Defense, Ministries of Health, Oil and Gas Associations, PRSA, CPRS and other national associations, as well as a variety of private and public companies, universities and non-profit organizations. She has had the honor of sharing the stage with members of the Ukrainian government and the International Committee of the Red Cross.

Learn more about Melissa Agnes at http://melissaagnes.com
Learn more about Melissa's crisis management firm Agnes Day at http://agnesday.com
Follow Melissa on Twitter: @melissa_agnes

This article originally appeared on http://melissaagnes.com

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