There is so much advice out there about what you should do to develop and promote your indie game on Steam. It's exhausting. In this extremely detailed and actionable talk, I'm going to tell you exactly the 3 things you should do to get your game seen and have the best chance of being purchased upon release. No more nonsense. No more time-consuming, pointless work. Let's get started! My dream is that after this talk, you'll stop doing most of the things that have no impact on marketing your game. This one-hour talk could save you hundreds of hours of wasted marketing time, so you can get back to developing your game.

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