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️Chapter
00:00 Introduction
01:00 #1 – Consumer Price Index
02:05 #2 – CTI
03:17 #3/4- DAU & MAU
04:18 #5 – Average number of sessions
04:39 #6 – Retention rate
06:28 #7 – ROAS
07:12 #8 – Conversion rate from installation to purchase
07:36 #9 – ARPU
08:09 #10 – LTV
#Marketing Metrics #MobileMarketing #AppMarketing
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