YouTube ad placement targeting can be a very effective targeting option for your Google Ads video campaigns, but it's not as accurate as you think. If you're not familiar with how YouTube ad placement targeting works, you might be surprised to find that it's not as precise as you'd like. Watch this video to learn how placement targeting actually works and what options are available to you for placement targeting in Google Ads.

0:52 – How campaign settings affect your placement targeting – IMPORTANT
3:26 – Targeting placement on YouTube channel
4:21 – Targeting YouTube video placement
5:03 – Targeting placement in the video lineup
7:13 – Targeting website placement
9:50 – Placement targeting for apps and app categories
10:42 – Enter multiple placements at once
11:32 – Reviewing placement reports for exclusions and new ideas for placement targeting
13:48 – Proactive research to exclude placements

#youtubeadsplacements #youtubeads #videoads
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