Post-launch marketing for musicians

Post-launch marketing for musicians

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Post-launch marketing for musicians
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SHOWNNOTES: https://indepreneur.io/episode232

For a musician, completing a release is just the beginning. Whether you're releasing an album, an EP, a single, or a merch line, you've managed to grab people's attention, but now you need to make the most of that opportunity and turn those new fans into lifelong customers!

In this episode of Creative Juice, Jack and Ed talk about what you should focus your marketing on to turn those new fans into customers for life! Learn about the biggest hurdles artists have to overcome after releasing a record, why music marketing isn't always a linear process, and how to make sure your fans always see the value in what you have to offer!

This is a must-listen episode if you've ever felt stuck after a launch and didn't know how to optimize your marketing to build on your foundation! Don't miss it!

DISCOVER:
Why you need to nurture your fans and build perceived value
How to overcome the ups and downs in your publishing schedule
Which product strategy you should focus on for your existing customers
Why music marketing is neither linear nor based on numbers
How to reformulate your offers to convert listeners into customers

RESOURCES:
Learn the best music marketing strategies at IndiePRO
CJ Episode 231 – Your Ecommerce Shopping List for Artists
Visit us on the Indepreneur Discord server!
Do you want to expand your team or start an agency in 2022? Apply to collaborate with IndieX!

What we do: https://indepreneur.io/indiepro​

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Canon EOS R5 (A-Cam, Orlando) – https://amzn.to/3dQ9b36
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Canon RF 24-105mm f/4 – https://amzn.to/2QW8IDC
Canon RF 50mm f/1.8 – https://amzn.to/3aAZSSP
Canon RF 35mm f/1.8 – https://amzn.to/3sWXb4e
Sigma 18-35mm f/1.8 – https://amzn.to/32OJ9XL

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Panasonic GH5 (B-Cam, Nashville) – https://amzn.to/2QBiECB
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Our favorite YouTubers (COMMENT and tell them we sent you!):

Potato Jet (AMAZING videography/cinematography lessons from a moron) – https://www.youtube.com/channel/UCNJe…​
DSLR Video Shooter (video lessons from a skilled cameraman who knows what he's doing) – https://www.youtube.com/user/dslrvide…​
Gerald Undone (Video/Camera/Photography Nerd Who Rocks Out) – https://www.youtube.com/channel/UC09q…​
Peter McKinnon (video and photography lessons from a warm-hearted daredevil) – https://www.youtube.com/user/petermck…​
MKBHD (Tech Reviews from a Real Superhero Alter Ego) – https://www.youtube.com/user/marquesb…​
Matti Haapoja (Videography/Creativity Lessons from Canada's Yung Gawd) – https://www.youtube.com/channel/UCbvI…​
Andrew Huang (This guy makes music fun every day) – https://www.youtube.com/user/songstow…​
DigitalMarketer (This company teaches digital marketing better than any other) – https://www.youtube.com/user/DigitalMktr

#MusicBusiness #Podcast #CreativeJuice

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Check out: /"How Indie Artists Get PAID to Grow Their Fanbase/"
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