Intellectual Property and Strategic Management, a Roundtable Discussion at CEU
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To what extent is intellectual property an everyday management issue? How can 21st century managers integrate an understanding of intellectual property into their business practices? What does intellectual property have to do with strategy?
Hear from Caterina Sganga of CEU Business School, IP lawyer Dora Petranyi and Zsombor Lacza, founder and director of Semmelweis Innovations, and learn more at http://www.ceu.hu.
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