Information architecture is a discipline that focuses on the organization of information in digital products. The goal of information architecture is to structure content in the system in a way that helps the user succeed. In this video, we discuss what information architecture is and the steps we need to take to design a good information architecture.

– What is information architecture 00:32
– Why information architecture is important 00:52
– Information architecture and navigation 01:20
– Elements of information architecture 01:55
– How to design an information architecture 03:16

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