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How important is prioritization?
To develop the best possible solution, a product manager must understand WHY they are developing something. Once the problem and stakeholders are identified, how does a product manager go about solving it? Jeff Betts, Product Manager at Google, introduced this problem-solving concept and provided insights and anecdotes from his user-centric approach to product development and prioritization strategy.
Jeff has over 6 years of product management experience at companies such as Google, Twitter, Stitch Labs, and Nitro Inc. Before working as a product manager, Jeff built and designed websites. He holds a bachelor's degree in economics and mathematics.
Chapter 1 1:10 What is the conversation about?
Chapter 2 2:10 What does priority mean?
Chapter 3 4:30 Who are your customers?
Chapter 4 9:40 Who should be your customers?
Chapter 5 12:30 From problem to solution
Chapter 6 16:40 Portfolio thinking
Chapter 7 22:45 Objectives and key results
Chapter 8 26:05 Iterate and learn
Chapter 9 30:25 Conclusion
Chapter 10 31:00 Questions
Chapter 11 36:10 Prioritize tasks and align them with key results
Chapter 12 40:15 How to balance feature prioritization
Chapter 13 47:25 How to organize your time
ABOUT US:
We host product management, data, and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County, and New York. Click here to see what we're up to next: http://bit.ly/2wV0fUU
Product School is the world's first tech business school. We offer certified courses in product management, programming and data. Our lecturers are real managers who work at leading technology companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal and Netflix.
Our courses are part-time and designed to fit into your work schedule. Campus locations are in Silicon Valley, San Francisco, New York, Orange County and Los Angeles.
Product leaders from leading local technology companies visit Product School locations every week. Through lectures, panel discussions, and a variety of other forums, the world's best product managers visit Product School to provide valuable real-world insights into critical management problems.
If you want to become a Product Manager in 8 weeks, check out our upcoming courses here: http://bit.ly/2xrKZjA
The Product Book is here! Learn how to become a great product manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A
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