How to market a game on Steam in 2020

How to market a game on Steam in 2020

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How to market a game on Steam in 2020
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You don't just upload your game to Steam and expect it to sell. You need a game plan. In this very detailed and very actionable talk, you'll learn the basic strategy for selling a game on Steam.

Chris Zukowski has studied Steam from every angle possible. He's analyzed data on thousands of games across all genres, he's spent hours watching regular gamers shop on Steam, and he's consulted and marketed dozens of games sold on Steam. In this talk, you'll learn everything you need to know about getting your game noticed on the world's largest PC gaming marketplace.

You'll learn how the algorithm works, what the typical Steam buyer is looking for, and what mistakes to avoid to give your game the best possible chance.

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