How to make your customers come to you (educational content strategy)

How to make your customers come to you (educational content strategy)

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How to make your customers come to you (educational content strategy)
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How to make your customers come to you (educational content strategy)

In this executive summary, Michael explains how sharing educational content can help you get your customers to come to you.

If you are an expert/thought leader, you should create educational content explaining what problems your customers have and how they can solve them.

Many people will try and fail – and then they will come to you and ask for help.


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Michael Humblet is obsessed with designing, building, and scaling sales machines. He is the founder of Chaomatic.com and Schoolofsales.org and is focused on unlocking and maximizing sales growth. He is trusted by over 250 companies. He is an experienced sales strategist who has served in various sales leadership roles. Michael Humblet is the host of the Sales Acceleration Show, a sales and marketing focused Q&A show on how to accelerate and scale your business.

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www.michaelhumblet.com


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