How do you build a community for a Web3 project? Which platform do you choose for community building? How do you engage and grow the community? How do you eliminate negativity and gain brand ambassadors?

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Every startup founder, especially active developers in the Web3 and crypto space, has often been confronted with these and many other questions. And numerous mistakes were made when building the first community.
We invite the expert in community building: Katya Kozyreva, co-founder and CEO of Soyka Agency, who develops digital marketing and community building strategies for many tech startups.

From this interview you will learn:
00:00 How to build a community in Web3?
02:11 Community building: Where to start?
03:08 Does your project need a community in the current phase?
05:27 How do you discover your audience at an early stage and create value within the community?
08:40 What does /“the community/” really mean?
10:10 What is the community manager? How is it different from channel administrators and how to choose the right one?
15:08 How to choose the right channel to build a startup community?
17:10 What is better for community building: Telegram or Discord?
20:45 Does it make sense to buy initial followers or subscribers when you are just starting to build your community in order to fill it?
24:26 Can you build a real community on Twitter?
25:05 Why do you need a community around your project?
28:55 Techniques and advice for engaging the community
29:39 How can you involve a small community?
35:44 What should the balance be in community activities?
39:57 How do you remove negative feedback from your community?
46:19 How to avoid mistakes when communicating with the community?
48:56 Typical startup mistakes

Contact Katya:
https://www.linkedin.com/in/katya-soyka/
Credit: @kkozyreva

#web3 #startup #community #marketing

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