Inspired by a PhD thesis on the development of the child's brain, Jessica Rolph and Roderick Morris co-founded Lovevery, a company specializing in staged children's toys. After developing prototypes and entering the subscription toy box market, the company generated revenue of $226 million last year.

Produced by: Raffi Paul
Executive Producer: Eric M. Clark
Reporter: Kamaron McNair
Editor: Marisa Forziati
Animator: Elham Ataeiazar
Camera: Zach Voss
Additional images: Lovevery, Getty Images

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We founded Lovevery: How our playsets make $226 million a year

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