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In this short video I explain the big difference between Google Ads and Facebook Ads. Most people don't realize that the approach needs to be different on these two channels. On Google, people are looking for solutions, while on Facebook, people are scrolling through a news feed. Therefore, there is no point in running Facebook ads that tell people "Get a quote" or "Talk to us right away". If you want to learn more about this topic, be sure to watch the full video here: https://youtu.be/Yo_pFZn78fs
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