If you sell products or services online, the eCommerce reports in Google Analytics can help you understand how your offerings are performing. Answer questions like "Which products are performing best?" by views or revenue, "What are my top categories?" or "Where do customers drop off before buying?"

This video is the fourth in a series of videos on reporting in Google Analytics. Stay tuned by subscribing and bookmarking this playlist:
https://www.youtube.com/playlist?list=PLI5YfMzCfRtYaxrIMoxx1OOufSS495xCR

And ask your questions in the comments to get answers in one of the next videos.

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SIMILAR RESOURCES:

Setting up e-commerce events:
https://support.google.com/analytics/answer/12200568

Buyer’s trip report:
https://support.google.com/analytics/answer/13128171

Checkout process:
https://support.google.com/analytics/answer/14000977

Create an audience of people who abandoned their shopping cart:
https://support.google.com/analytics/answer/13286448

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https://goo.gle/AnalyticsAcademy-YT

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