Storytelling is about building connections through action, point of view, and movement through time and space. It may be obvious that stories drive media like novels, plays, and Netflix—but what about visuals?

In her FBTB talk “Storytelling and Visual Design,” Ellen Lupton will show how people actively experience a graphic illustration, workflow, or retail environment. And she will teach us how concepts like the narrative arc, the hero’s journey, and the rule of three drive emotional responses.

More at: https://frombusinesstobuttons.com/

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