User adoption of the CRM system is critical to getting the most out of your customer management system. Your employees need to leverage the full potential of your new CRM product if you want to get a good return on your technology investment.

A CRM is only as good as the data you put into it, and good data is only valuable if it's well managed. For these reasons, it's important that your employees use your CRM system effectively and consistently, and manage your data carefully. In this latest episode of RocketPod, we take a deep dive into the topic of user adoption, a key component of the implementation process.

QUICK LINKS:
0:00 Introduction
1:36 The importance of user adoption
5:09 Examples of poor user adoption
10:27 10 tips for good user acceptance
– 10:40 Tip 1 people
– 12:59 Tip 2 Select a CRM administrator
– 13:58 Tip 3 Training
– 17:23 Tip 4 UAT
– 19:40 Tip 5 Keep the system simple
– 21:23 Tip 6 KPI Reporting
– 22:29 Tip 7 Integrations
– 23;28 Tip 8 Good quality data
– 25:46 Tip 9 Create value
– 28:05 Tip 10 Offer rewards
– 28:42 Bonus tip 11

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USEFULL LINKS:
Rocket CRM https://rocketcrm.co.uk/

CRM Project Management Guide https://rocketcrm.co.uk/crm-project-a…

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