Collecting UX metrics during qualitative user studies
Channel | Publish Date | Thumbnail & View Count | Download Video |
---|---|---|---|
Publish Date not found | 0 Views |
Qualitative user research focuses on insights, not numbers. Metrics for individual users help tell the story of each individual's performance, but averages from a small sample are not reliable.
For more information on #UX #Metrics, see the full day course https://www.nngroup.com/courses/measuring-ux/
Please take the opportunity to connect with your friends and family and share this video with them if you find it useful.