*Please check your spam folder if you do not see any prompts in your inbox after subscribing.

For business and service inquiries – https://searchbrilliance.com/contact/

Course chapters:

Introduction 0:00

1. Search intent 0:53
Master the art of finding out what users really want when they search. Learn to decipher the nuances of informational, commercial and transactional keywords so you can create content that precisely meets user needs and encourages meaningful interaction.

2. Semantic Search 3:38
Explore the world of semantic search and learn how it's transforming keyword research. Learn how search engines now consider context, synonyms, and related terms, so you can expand your keyword strategies and reach a wider audience.

3. Checklist & Results 5:14
Real-world examples show the power of combining AI and traditional keyword research. Explore how these approaches work together to create comprehensive, powerful strategies that deliver tangible results.

4. Define target group 12:05
Discover the key to effective keyword research: a deep understanding of your target audience. Learn to create detailed audience personas, conduct targeted research, and gain insights that influence your keyword selection and overall content strategy.

5. Identify primary keywords 14:36
Discover the fundamental keywords that drive search traffic in your niche. Master the techniques of brainstorming, competitor analysis, and keyword research to compile a comprehensive list of high-impact primary keywords.

6. Identify secondary keywords 18:53
Expand your keyword repertoire to include secondary terms that complement your main keywords and increase thematic relevance. Learn how to identify these secondary terms using various research methods and thus increase the visibility and reach of your content.

7. Identify long-tail keywords 21:03
Unlock the potential of long-tail keywords to attract targeted traffic and increase conversion rates. Discover effective techniques for identifying these specific niche queries that are often key to high-purchase-intent searches.

8. Check keyword metrics 23:16
Learn to evaluate the true value of keywords by mastering key metrics like search volume, competition, and click-through rate. Develop your analytical skills to interpret data and make informed decisions about which keywords to prioritize.

9. Creating thematic maps 24:50
Visualize the complex relationships between your keywords to develop comprehensive content strategies. Discover how to use topic maps to identify content gaps, organize keywords, and create content clusters that cover a wider range of relevant topics.

10. Identify competitors 29:16
Know who you're competing against. AI tools quickly identify key players, while traditional SERP analysis and industry research provide a deeper understanding of the competitive landscape.

11. Keyword gap analysis 30:06
Gain a competitive advantage by identifying valuable keywords that your competitors are ranking for but you are not. Learn how to conduct effective gap analysis to discover untapped opportunities and refine your keyword strategy.

12. Keyword Prioritization 32:15
Learn how to evaluate keywords based on relevance, search volume, competition, and potential ROI to focus on the most valuable terms for your goals.

13. Keyword mapping 33:50
Optimize your content for search engines by strategically assigning keywords to specific pages or pieces of content. Understand the importance of relevance and user intent when assigning keywords to create a seamless user experience.

14. Ranking 35:12
Monitor your progress and adjust your strategy by tracking keyword rankings over time.

Please take the opportunity to connect with your friends and family and share this video with them if you find it useful.