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In this video, Vinit is back with his 30-day book challenge and he dives into the concept of the "Golden Circle" as explained in Simon Sinek's book Start with Why. The Golden Circle is a powerful tool for building a successful brand and Vinit breaks down its three concentric circles: Why, How and What. Most companies focus on the outermost circle, or what they do, but successful brands start with the innermost circle, or why they do it. By starting with a clear purpose and communicating it effectively, these brands attract customers who share their values and beliefs.
If you want to build a successful brand, start with the why. Focus on your goal, communicate it clearly and watch loyal customers flock to you. Don't miss out on this valuable lesson in branding and marketing. Don't forget to like and subscribe to Vinit's channel for more book updates daily.
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