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In this video, we explain why social media is important for your business and provide a seven-step tutorial on creating a social media marketing strategy.
If you found this video helpful, subscribe to our channel for more social media marketing tips.
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Resources in this video (and beyond):
Sprout Community Hub: https://bit.ly/3FsJ4x7
The Sprout Social Index™: https://bit.ly/3F5et7g
Social Marketing Guide: 7 Steps to Creating a Successful Strategy: https://bit.ly/3VRQeAh
Social Media Marketing: What it is and how to build your strategy (article): https://bit.ly/3FtSloC
The ultimate list of social media KPIs to increase business growth: https://bit.ly/3UtkuAl
Chapters in this video
0:00 Introduction to social media marketing strategy
0:30 Why is social media important for your business?
1:00 Step 1: Set social media goals
1:45 Step 2: Research your target audience
2:47 Step 3: Define your KPIs
3:46 Step 4: Evaluate your competition
4:20 Step 5: Create engaging content
5:08 Step 6: Execute your game plan
6:00 Step 7: Revise your strategy
6:58 Outro
Curious about Sprout? Try Sprout free for 30 days to make managing your social channels easier: http://bit.ly/3VL6lzS
Follow us on social networks:
Instagram: https://instagram.com/SproutSocial
Twitter: https://twitter.com/SproutSocial
TikTok: https://www.tiktok.com/@sproutsocial
Facebook: https://www.facebook.com/SproutSocialInc/
LinkedIn: https://www.linkedin.com/company/sprout-social-inc/
Pinterest: https://www.pinterest.com/sproutsocial
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About Sprout:
Sprout Social provides robust social media management solutions for brands and agencies around the world. Start a free 30-day trial today to optimize your social media: http://bit.ly/3VL6lzS
#SocialMediaMarketing #SocialMediaStrategy #SocialMediaTutorial #SocialMediaTips #SocialMediaForCompanies
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