7 simple steps to conduct a competitive analysis

7 simple steps to conduct a competitive analysis

HomeLYFE Marketing7 simple steps to conduct a competitive analysis
7 simple steps to conduct a competitive analysis
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Do you want to always be one step ahead of your competition? Then you should regularly carry out a competitor analysis for your company! In this video we show you how we carry out competitor analyses.

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Are you tired of reacting to changes in the market or customer needs instead of always being one step ahead?

You can avoid this by conducting regular competitor analyses. We'll show you how.

If you have never conducted a competitor analysis before, you are in for a surprise!

We'll walk you through the process, explain what we ask ourselves, and use a mock company so you can see how to apply it.

Let's begin!

Video overview
Introduction (0:00)
What is a competitive analysis (0:37)
Why a competitor analysis makes sense (0:51)
How often you should compete (1:56)
How to conduct a competitive analysis (2:12)

Videos mentioned
How to conduct a SWOT analysis: https://www.youtube.com/watch?vqNeMAuu1llw&listPL-DAplYj3NS97YxhFXFlokip-Zu_BXMi7&index75

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