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Storytelling is incredibly powerful… and I’m definitely not the first to tell you that this form of communication is absolutely crucial to captivating your audience! Especially in a saturated, highly competitive market.
Every good marketer and writer knows this is true and uses storytelling structures in their sales letters, landing pages, social media campaigns, and website copy.
It creates credibility, authority and trust with your potential customer.
But how exactly do you integrate storytelling into your text and what are the best formulas that have worked time and time again?
Now I'm here to share with you my four best storytelling techniques that I've used time and time again in my work.
Why subscribe?
Each week I share proven lessons and ideas for writing sales copy that engages and converts. Subscribe here: http://bit.ly/therightphrasepays
RESOURCES:
Hero’s Journey:
https://www.amazon.com/Thousand-Faces-Collected-Joseph-Campbell/dp/1577315936
https://epicpresence.com/marketing-heros-journey-25-tips-selling-storytelling/
https://www.storyblock.media/blog/heros-journey-guide-to-master-marketing
Future pace:
https://magneticspoke.com/future-pacing-simple-teahnique-big-impact-persuasion/
Troublemaker:
https://www.slideshare.net/perrybelcher/storytelling-techniques-the-art-of-storytelling-in-a-digital-age
BAB:
https://www.campaignmonitor.com/blog/email-marketing/2019/06/increase-email-click-through-copywriting-formula/
BOOKS (Affiliate Links):
Save the Cat: https://amzn.to/2T1h4XB
Fancy a story: https://amzn.to/2N0v0zF
A hero with a thousand faces: https://amzn.to/2JAaNhQ
Follow me on social networks:
https://instagram.com/copyposse
https://facebook.com/alexcattoni
https://twitter.com/alexcattoni
#Copywriting #Storytelling #Contentcreation
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