As a startup, you need to know who your customer is. It's crucial that you tailor your design to what your customer actually wants. In this video, you'll get three tips and practical instructions on how to do that.

I know you may be tempted to start building on your assumptions, but you don't want to waste your time if the market doesn't align with your vision.

As Steve Blank would say, “Get out of the building.” By talking to customers and finding out as much as possible about your space, you can best position your business for success.

If you understand your customers' motivations, attitudes and reactions to your projects and the solutions available in this area, you can unlock great added value for yourself.

Let's go!

TIME STAMP
0:00 Introduction
1:03 Tip #1 – Talk to potential customers
1:41 Tip #2 – Ask questions to identify your ideal customer profile
2:57 Tip #3 – Get involved in customer development
4:32 Practical transition guide with free Notion template
5:11 Detailed practical guide
9:58 Conclusion

Notion template for practical instructions (free to use!):
https://fortunate-lemonade-de3.notion.site/f8a9b93c09b642bd928a59a038a0cb85?v8e95be6918ce4a559a2aa2bb857971d1

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