Channel | Publish Date | Thumbnail & View Count | Download Video |
---|---|---|---|
Publish Date not found | 0 Views |
Jordan Sher
With over 20 years of experience in advertising, marketing, online marketing, content marketing and brand management, I have a core competency in getting B2B SaaS enterprise brands noticed. Whether it's building a marketing practice from scratch, developing a scalable brand story or executing a product-led growth strategy, I have the skills, creativity and vision to make it happen and I have a successful exit to prove it.
I am currently the Assistant Vice President of Brand and Communications at Drata (http://www.drata.com/), a cloud-based security and compliance automation platform that helps SaaS companies gain and retain the trust of their customers and stakeholders. In this role, I am responsible for developing and executing the company's go-to-market strategy, brand identity, messaging and awareness.
resources
The B2B Agility Podcast website: https://www.b2bagility.com (https://www.b2bagility.com/)
This episode is sponsored by BetterHelp. Try online therapy at betterhelp.com/AGILITY (http://betterhelp.com/AGILITY) and become your best self.
Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com (https://www.gregkihlstrom.com/)
Don't miss the Mid-Atlantic MarCom Summit, the region's largest marketing communications conference. Register with code /"Agile/" and receive 15% off.
Get the latest news and updates on LinkedIn here: https://www.linkedin.com/showcase/b2b-agility/
Check out The Agile Brand Guide website for articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com (https://www.agilebrandguide.com/)
B2B Agility with Greg Kihlström is produced by Missing Link – a strategy-driven, creatively-fueled, Latin American-owned production co-op. From ideation to execution, they create human connections through intelligent, engaging and informative content. https://www.missinglink.company (https://www.missinglink.company/)
Please take the opportunity to connect with your friends and family and share this video with them if you find it useful.