10 Effective Public Relations Tools

10 Effective Public Relations Tools

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10 Effective Public Relations Tools
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We've compiled a list of useful PR tools to help you put your PR plans into action and find out how well they're working.

Brand24
Monitoring online mentions of your company, product or service with Brand24 makes it easier to evaluate the impact of your PR efforts. Slack connectors and an alert system allow you to act quickly to fix a PR issue.
Public relations tools include sending press releases, collaborating with the media, using social media effectively, communicating with your employees, and corporate social responsibility.
Agility PR Solutions
A paid product called Agility PR Solutions offers effective yet easy-to-use solutions for your media database, monitoring and analytics. These solutions support influencer identification and targeting, coverage collection and impact assessment.

A news tip
Anewstip is a relationship management and media research tool. It lets you find journalists and influencers worldwide, search for media mentions by keywords or handles, and build a media database of key contacts for PR campaigns. It offers both paid and unlimited plan options.

CoverBook
A paid resource that helps you find and collect coverage for your PR content is called CoverageBook. It's a great tool for PR firms that create coverage reports for their clients.

Covered press
A paid solution called Covered Press streamlines press monitoring, reporting and analysis by bringing these three important resources together in one comprehensive PR platform. Another feature that allows publishers to brand their own analysis portals and client reports is called White- Label Reporting”.

Flaunter
Flaunter is a premium tool that allows you to access branded content and PR examples for the media. It allows companies to publish great brand and product images that are then shared by journalists, influencers and bloggers.

Google Alerts
Google Alerts, a simple and free application, allows you to set up email alerts for the mention of certain keywords. Google will send you an email with a summary to let you know when a name, keyword or link appears online mentioned.

Mention
Mention allows you to track who has mentioned your brand in the press and on social media. This technology can also be used to manage crisis communications and social media posting. There are both free and premium packages to choose from.

Monitor backlinks
The free Monitor Backlinks application allows you to track who has linked to your website from articles that have mentioned your business. It also helps you to look for and remove harmful backlinks and keep your website's domain authority and SEO as high as possible. hold.

Muck Rack
The premium tool “Muck Rack” allows you to find and connect with journalists who may be interested in covering your PR story.
One of the best ways to grow your audience on Instagram is to have a solid Instagram SEO (search engine optimization) approach.
Brushing up on your SEO skills will make your brand or business more search friendly and can also encourage community interaction.

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